100 Million Joints Rolled on Blackbirds

At 2:42pm on Monday, February 24th, something incredible happened. The Blackbird hit a historic milestone by rolling its 100 millionth joint! Who is the brand behind this unforgettable roll you ask? The BeLeaf Company!

This isn’t just about a number. It’s about 100 million moments, 100 million stories, and 100 million sparks of connection. From the very first roll to this landmark achievement, the Blackbird has proven that consistency, precision, and innovation can transform the pre roll industry.

There were many milestones along the way, both small and large. Each one brought us closer to this moment. From the very first Blackbird prototype, to the 100 millionth roll, here’s a closer look at how we got here:

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The Road to 100 Million

Reaching 100 million joints took a vision, a commitment to quality, and a machine designed to redefine what’s possible in pre roll automation.

“For me, it’s all about validating impact. I set off on this adventure to change minds and create something completely unique. But early pioneers rarely get validation. There are often some dark times throughout the journey, and there certainly were for me. I questioned my vision, my drive, my passion, and frankly, my own sanity! But there’s something truly significant about the number 100,000,000. It’s such a massive threshold to achieve that it really validates the RollPros vision and affirms our positive impact on the cannabis community. And personally, it means it wasn’t just some crazy idea I had… it makes it real!”

Kyle Loucks, CEO

From day one, we believed that pre rolls could be better. That brands shouldn’t have to choose between quality and efficiency. That every single joint should be crafted with care – no shortcuts, no compromises.

BeLeaf Rolls Into History

When BeLeaf’s blackbird rolled the 100 millionth joint, it wasn’t just a win for them, it was a win for the entire industry. It’s proof that automation doesn’t have to mean sacrificing craft. That fresh flower belongs in a pre roll. That quality can be achieved at scale!

And it’s just the beginning.

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The Future is Rolled

100 million is more than a gimmick or a fad, it’s a movement. With each roll, we’re shaping the future of cannabis, one fresh joint at a time.

To every brand that has trusted the Blackbird, and to every joint that has sparked a connection – here’s to the next 100 million!

Let’s keep the story rolling.

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